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Sales Managers
Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.
Also Known As:
District Sales Manager
Fractional Sales Executive
National Sales Manager
Regional Sales Manager
Sales Director
Sales Manager
Sales Operations Manager (Sales Ops Manager)
Sales Supervisor
Sales VP (Sales Vice President)
Sales and Marketing VP (Sales and Marketing Vice President)
Wages
Annual wages for Sales Managers in United States
Job Outlook
Bright
New job opportunities are very likely in the future
United States
2034 Projected Employment
648,500
5% Change From 2024
Explore Sales Managers video
Tasks you might complete in a day.
- Plan and direct staffing, training, and performance evaluations to develop and control sales and service programs.
- Determine price schedules and discount rates.
- Confer or consult with department heads to plan advertising services and to secure information on equipment and customer specifications.
- Direct, coordinate, and review sales and service accounting and record-keeping, as well as receiving and shipping.
- Visit franchised dealers to stimulate interest in establishment or expansion of leasing programs.
- Review operational records and reports to project sales and determine profitability.
- Monitor customer preferences to determine focus of sales efforts.
- Confer with potential customers regarding equipment needs, and advise customers on types of equipment to purchase.
- Plan and direct staffing, training, and performance evaluations to develop and control sales and service programs.
- Direct and coordinate activities involving sales of manufactured products, services, commodities, real estate, or other subjects of sale.
- Prepare budgets and approve budget expenditures.
- Assess marketing potential of new and existing store locations, considering statistics and expenditures.
- Direct clerical staff to keep records of export correspondence, bid requests, and credit collections, and to maintain current information on tariffs, licenses, and restrictions.
- Direct foreign sales and service outlets of an organization.
- Resolve customer complaints regarding sales and service.
- Oversee regional and local sales managers and their staffs.
- Represent company at trade association meetings to promote products.
- Prepare budgets and approve budget expenditures.
- Advise dealers and distributors on policies and operating procedures to ensure functional effectiveness of business.
Subject areas you may need to master.
- Administrative - Knowledge of administrative and office procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and workplace terminology.
- Administration and Management - Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
- Food Production - Knowledge of techniques and equipment for planting, growing, and harvesting food products (both plant and animal) for consumption, including storage/handling techniques.
- English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, and rules of composition and grammar.
- History and Archeology - Knowledge of historical events and their causes, indicators, and effects on civilizations and cultures.
- Sales and Marketing - Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
- Sociology and Anthropology - Knowledge of group behavior and dynamics, societal trends and influences, human migrations, ethnicity, cultures, and their history and origins.
- Fine Arts - Knowledge of the theory and techniques required to compose, produce, and perform works of music, dance, visual arts, drama, and sculpture.
- Communications and Media - Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.
- Transportation - Knowledge of principles and methods for moving people or goods by air, rail, sea, or road, including the relative costs and benefits.
- Physics - Knowledge and prediction of physical principles, laws, their interrelationships, and applications to understanding fluid, material, and atmospheric dynamics, and mechanical, electrical, atomic and sub-atomic structures and processes.
- Therapy and Counseling - Knowledge of principles, methods, and procedures for diagnosis, treatment, and rehabilitation of physical and mental dysfunctions, and for career counseling and guidance.
- Education and Training - Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects.
- Foreign Language - Knowledge of the structure and content of a foreign (non-English) language including the meaning and spelling of words, rules of composition and grammar, and pronunciation.
- Public Safety and Security - Knowledge of relevant equipment, policies, procedures, and strategies to promote effective local, state, or national security operations for the protection of people, data, property, and institutions.
- Personnel and Human Resources - Knowledge of principles and procedures for personnel recruitment, selection, training, compensation and benefits, labor relations and negotiation, and personnel information systems.
- Mechanical - Knowledge of machines and tools, including their designs, uses, repair, and maintenance.
- Geography - Knowledge of principles and methods for describing the features of land, sea, and air masses, including their physical characteristics, locations, interrelationships, and distribution of plant, animal, and human life.
- Psychology - Knowledge of human behavior and performance; individual differences in ability, personality, and interests; learning and motivation; psychological research methods; and the assessment and treatment of behavioral and affective disorders.
- Production and Processing - Knowledge of raw materials, production processes, quality control, costs, and other techniques for maximizing the effective manufacture and distribution of goods.
- Medicine and Dentistry - Knowledge of the information and techniques needed to diagnose and treat human injuries, diseases, and deformities. This includes symptoms, treatment alternatives, drug properties and interactions, and preventive health-care measures.
- Philosophy and Theology - Knowledge of different philosophical systems and religions. This includes their basic principles, values, ethics, ways of thinking, customs, practices, and their impact on human culture.
- Design - Knowledge of design techniques, tools, and principles involved in production of precision technical plans, blueprints, drawings, and models.
- Law and Government - Knowledge of laws, legal codes, court procedures, precedents, government regulations, executive orders, agency rules, and the democratic political process.
- Economics and Accounting - Knowledge of economic and accounting principles and practices, the financial markets, banking, and the analysis and reporting of financial data.
- Computers and Electronics - Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.
- Chemistry - Knowledge of the chemical composition, structure, and properties of substances and of the chemical processes and transformations that they undergo. This includes uses of chemicals and their interactions, danger signs, production techniques, and disposal methods.
- Mathematics - Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.
- Customer and Personal Service - Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
- Building and Construction - Knowledge of materials, methods, and the tools involved in the construction or repair of houses, buildings, or other structures such as highways and roads.
- Telecommunications - Knowledge of transmission, broadcasting, switching, control, and operation of telecommunications systems.
- Engineering and Technology - Knowledge of the practical application of engineering science and technology. This includes applying principles, techniques, procedures, and equipment to the design and production of various goods and services.
- Biology - Knowledge of plant and animal organisms, their tissues, cells, functions, interdependencies, and interactions with each other and the environment.
Strengths you may need in this role.
- Persuasion - Talking people into changing their minds or their behavior.
- Service Orientation - Looking for ways to help people.
- Installation - Installing equipment, machines, wiring, or computer programs.
- Active Listening - Listening to others, not interrupting, and asking good questions.
- Critical Thinking - Thinking about the pros and cons of different ways to solve a problem.
- Coordination - Changing what is done based on other people's actions.
- Programming - Writing computer programs.
- Repairing - Repairing machines or systems using the right tools.
- Negotiation - Bringing people together to solve differences.
- Management of Material Resources - Managing equipment and materials.
- Mathematics - Using math to solve problems.
- Reading Comprehension - Reading work-related information.
- Social Perceptiveness - Understanding people's reactions.
- Learning Strategies - Using the best training or teaching strategies for learning new things.
- Operation and Control - Using equipment or systems.
- Judgment and Decision Making - Thinking about the pros and cons of different options and picking the best one.
- Instructing - Teaching people how to do something.
- Writing - Writing things for co-workers or customers.
- Operations Monitoring - Watching gauges, dials, or display screens to make sure a machine is working.
- Management of Financial Resources - Making spending decisions and keeping track of what is spent.
- Complex Problem Solving - Noticing a problem and figuring out the best way to solve it.
- Time Management - Managing your time and the time of other people.
- Monitoring - Keeping track of how well people and/or groups are doing in order to make improvements.
- Active Learning - Figuring out how to use new ideas or things.
- Operations Analysis - Figuring out what a product or service needs to be able to do.
- Quality Control Analysis - Testing how well a product or service works.
- Science - Using scientific rules and strategies to solve problems.
- Troubleshooting - Figuring out what is causing equipment, machines, wiring, or computer programs to not work.
- Systems Evaluation - Measuring how well a system is working and how to improve it.
- Speaking - Talking to others.
- Technology Design - Making equipment and technology useful for customers.
- Equipment Maintenance - Planning and doing the basic maintenance on equipment.
- Equipment Selection - Deciding what kind of tools and equipment are needed to do a job.
- Systems Analysis - Figuring out how a system should work and how changes in the future will affect it.
- Management of Personnel Resources - Selecting and managing the best workers for a job.
- Perceptual Speed - Quickly comparing groups of letters, numbers, pictures, or other things.
- Multilimb Coordination - Using your arms and/or legs together while sitting, standing, or lying down.
- Trunk Strength - Using your lower back and stomach.
- Stamina - Exercising for a long time without getting out of breath.
- Night Vision - Seeing at night or under low light.
- Speech Recognition - Recognizing spoken words.
- Problem Sensitivity - Noticing when problems happen.
- Finger Dexterity - Putting together small parts with your fingers.
- Gross Body Equilibrium - Keeping your balance or staying upright.
- Wrist-Finger Speed - Making fast, simple, repeated movements of your fingers, hands, and wrists.
- Depth Perception - Deciding which thing is closer or farther away from you, or deciding how far away it is from you.
- Manual Dexterity - Holding or moving items with your hands.
- Static Strength - Lifting, pushing, pulling, or carrying.
- Gross Body Coordination - Moving your arms, legs, and mid-section together while your whole body is moving.
- Explosive Strength - Jumping, sprinting, or throwing something.
- Near Vision - Seeing details up close.
- Arm-Hand Steadiness - Keeping your arm or hand steady.
- Extent Flexibility - Bending, stretching, twisting, or reaching with your body, arms, and/or legs.
- Oral Expression - Communicating by speaking.
- Fluency of Ideas - Coming up with lots of ideas.
- Inductive Reasoning - Making general rules or coming up with answers from lots of detailed information.
- Mathematical Reasoning - Choosing the right type of math to solve a problem.
- Speed of Closure - Quickly knowing what you are looking at.
- Selective Attention - Paying attention to something without being distracted.
- Flexibility of Closure - Seeing hidden patterns.
- Hearing Sensitivity - Telling the difference between sounds.
- Speed of Limb Movement - Quickly moving your arms and legs.
- Dynamic Strength - Exercising for a long time without your muscles getting tired.
- Auditory Attention - Paying attention to one sound while there are other distracting sounds.
- Response Orientation - Quickly deciding if you should move your hand, foot, or other body part.
- Peripheral Vision - Seeing something to your side when your are looking ahead.
- Rate Control - Changing when and how fast you move based on how something else is moving.
- Number Facility - Adding, subtracting, multiplying, or dividing.
- Spatial Orientation - Knowing where things are around you.
- Visualization - Imagining how something will look after it is moved around or changed.
- Originality - Creating new and original ideas.
- Memorization - Remembering words, numbers, pictures, or steps.
- Category Flexibility - Grouping things in different ways.
- Deductive Reasoning - Using rules to solve problems.
- Oral Comprehension - Listening and understanding what people say.
- Written Expression - Communicating by writing.
- Written Comprehension - Reading and understanding what is written.
- Information Ordering - Ordering or arranging things.
- Time Sharing - Doing two or more things at the same time.
- Dynamic Flexibility - Quickly and repeatedly bending, stretching, twisting, or reaching out with your body, arms, and/or legs.
- Glare Sensitivity - Seeing something even if there is a glare or very bright light.
- Far Vision - Seeing details that are far away.
- Control Precision - Quickly changing the controls of a machine, car, truck or boat.
- Reaction Time - Quickly moving your hand, finger, or foot based on a sound, light, picture or other command.
- Visual Color Discrimination - Noticing the difference between colors, including shades and brightness.
- Speech Clarity - Speaking clearly.
- Sound Localization - Noticing the direction that a sound came from.
Average Education Attained
Highest level of education earned by people in this career.
S
Case Manager, Wellness Clinic
San Francisco Community Health...
Hayes Valley,
CA,
United States
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Content sourced from United States Department of Labor Employment and Training Administration ("DOLETA") and the Minnesota Department of Employment & Economic Development ("DEED")